On Camera
February 2012
- Verizon services supporting “borderless lifestyle”
- Unifying multiple apps on a simple-to-use interface
- Addressing CSR and tech support issues
February 2012
- New applications for watermarking
- Pros & cons of watermarking vs. fingerprinting
- Watermarking role in content monetization
February 2012
Kevin Smith, group VP, Spotlight Integrated Media Services, Comcast Spotlight- Integrated media services agenda
- Building new value models
- Pace of advertiser engagement
February 2012
Tom Lattie, VP, Product Management, Production, Playout & Multiscreen, Harmonic, Inc.- New video processing strategies
- Tradeoffs software vs. hardware systems
- Flexible approaches to optimizing both
February 2012
- Evolution of transcoding
- Adaptive rate role in premium services
- Converging managed and unmanaged networks
January 2012
- New U-verse initiatives
- Consumer responses
- Future directions
January 2012
- Viability of software-based encoding
- New multiscreen advertising platform
- Data centers as cable headends
January 2012
- Processing innovations for TV Everywhere
- Pace of evolution to multiscreen services
- Making live TV work in multiscreen servic
December 2011
Louisa Shipnuck, chief marketing strategist, Verizon Digital Media Services- Wholesale strategies
- Advanced analytics
- New services
November 2011
- Tech requirements for multiscreen publishing
- New multiscreen OTT strategies
- U.S. networks’ experimentation abroad
October 2011
- Digimarc’s Media-Sync JV with Nielsen
- The pervasive watermarking foundation in TV
- Demo of applications
October 2011
- UltraViolet launch status
- Getting consumers engaged with UV
- New initiatives tied to Neustar platform
September 2011
- Legal nuances of retransmission consent
- Risks to cable ops
- New quirk in cable copyright law
July 2011
- Strategy behind A-L/thePlatform Deal
- Parameters of combined solutions
- Market needs and opportunities
July 2011
- Looking 20 years out
- Multi-purpose screens
- User immersion
July 2011
- Comcast’s new connected-home service
- Personal help-desk service
- Innovations in the pipeline
July 2011
- Trends in streamlining IP migration
- thePlatform’s role in Comcast’s Xfinity
- Prospects for cross-platform advertising
June 2011
- Progress on Videoscape technology
- Early implementations
- Remaining challenges
June 2011
- Innovations in electronic sell-through
- Navigation and protection solutions
- How RoxioNow fits with UltraViolet
June 2011
- Challenges to syndicating Web content
- Low-cost, highly scalable solutions
- The emergence of independent TV outlets
June 2011
- EBIF footprint
- Early drivers in advertising
- New ideas in ITV
May 2011
Pierre Routhier, VP, 3D product strategy & business development, Technicolor- 3DTV quality issues
- Pace of content development
- Production advances
May 2011
Jake Winett, global industry manager, media & entertainment, Microsoft Communications Sector- Changing attitudes about cloud-based operations
- The role of the Microsoft cloud initiative
- Applications now moving to the cloud
May 2011
- Prospects for home premier service
- Advances in watermarking
- Automatic content recognition
May 2011
- Emerging security needs in premium content
- Prospects for OTT
- Hollywood strategies
May 2011
- Cloud-based streaming support
- Interoperability issues in Web video production
- Progress in 3DTV
May 2011
John Burke, SVP & GM, converged experiences, Motorola Mobility- Cable’s IP migration path
- Accommodating variations in strategies
- Multi-room DVR & the hybrid approach
March 2011
- Advances in video search
- Connected TV search strategies
- Aggregator enhancements
March 2011
Wilfred Martis, GM, consumer electronics products, Digital Home Group, Intel- Penetration of Atom processors
- Connected TV strategies
- Emerging display capabilities
January 2011
- Flex View rollout
- Prospects for national reach
- Tablet strategy
January 2011
Laura Martin, managing director, senior analyst, Needham & Co., LLC- Prospects for subscription TV
- Google TV
- Service provider competition
January 2011
- EBIF Rollouts
- Progress on addressable advertising
- New Initiatives
October 2010
- Prospects for early-window movie releases
- Impact of OTT on VOD
- Streamlining VOD distribution
October 2010
- Global usage trends in broadband
- Impact of video streaming
- SP options to improve usage patterns
October 2010
Mark Dzuban, CEO, Society of Cable Telecommunications Engineers- IP in cable
- Exploiting Network Intelligence
- Preparing personnel for new tech
Kelly Day, COO Digital Media and Discovery, Discovery CommunicationsJune 2010
- Content development
- Advanced advertising
- Mobile strategies
June 2010
- Mobile advertising
- Dynamics of support platforms
- Role of video
June 2010
- 3DTV in Sports
- Live 3DTV production strategies
- Technical issues in 3DTV
June 2010
- Quality Parameters for 3DTV
- The need for 3D metadata
- Role of 2D-to-3D conversion
June 2010
- TV Everywhere
- Fixed/mobile video convergence
- OTT Expansion
Dan Schinasi, Sr Marketing Manager, HDTV Product Planning, Visual Display Group, SamsungJune 2010
- Samsung's 3D TV set strategy
- Keys to quality experience
- Competitive environment
Technology Showcase
February 2012
February 2012
January 2012
September 2011
August 2011
July 2011
July 2011
July 2011
July 2011
July 2011
June2011
May 2011
May 2011
January 2011
October 2010
October 2010
October 2010
May 2010
October 2010
October 2010
April 2010
May 2010
April 2010
January 2012 Print Issue
Models & Strategies Archive
-
New Directions in Creativity Shift Focus in TV Ad Debate
October 24, 2011 – Even as proponents of advanced advertising strategies point to new signs of progress it appears the larger focus of programmers and advertisers is on how best to expand revenues by building audiences through multi-screen transmedia initiatives and greater socialization of content. -
Canoe Hiccups Aside, EBIF Is Taking Off with iTV Ads
July 25, 2011 – Notwithstanding strategic missteps and some drift in the execution of the cable industry’s advanced advertising agenda at the national level, the industry appears well on its way to leveraging its EBIF platform for interactive advertising sales at programming networks and at the local spot sales level. -
VOD Ad Project Reveals Results Of Survey on Industry Expectations
May 11, 2011 – There’s no doubting the ad industry and service providers see a big revenue opportunity in VOD, but it’s equally clear the players have a long way to go if they’re going to make good on the promise. -
Ad Agencies Join Effort Aimed At Defining VOD Opportunity
March 18, 2011 – Signaling that Madison Avenue senses the time is finally at hand for bringing dynamic advertising to VOD, the advertising agencies’ major trade organization, 4As, has signed on with technology supplier BlackArrow to spearhead an effort to define the opportunities. -
Ad World Preps Shift to TV on All Devices
January 19, 2011 - With post-recession advertising surging in the TV and online sectors alike, Madison Avenue is keener than ever to apply next-gen strategies to generate higher ROI on long-form programming. But new complexities tied to connected devices, social media and personalization are making it harder to move beyond the 30-second spot than it seemed a short while ago. -
Fox Cable Plans to Enable Dynamic VOD Advertising
March 26, 2010 – Dynamic ad insertion in VOD has gained new momentum with an initiative underway at Fox Cable Network that marks the first... -
Ad Targeting Trial Results Map Practical Way Forward
March 8, 2010 – Experimentation in targeted advertising across various trial scenarios is beginning to generate results that point to what at least one major... -
MSOs Aren’t Waiting for Canoe In Pursuit of New Ad Initiatives
Cutline= &Headline=MSOs Aren’t Waiting for Canoe In Pursuit of New Ad Initiatives &Article=February 18, 2010 – Notwithstanding the fits and starts of the cable industry’s...
Suranga Chandratillake, founder & CEO, blinkx
Eric Bruno, VP, product development, Verizon Telecom
Jim Turner, SVP product management, Canoe Ventures
Bob Benya, President and CEO, iN Demand
John Astorino, AVP Product Management, Sandvine
David Gwozdz, CEO, Mojiva
Simon Tidman, VP sales & marketing, HDLogix
Rick Dean, Chairman, 3D @ Home Consortium, SVP, THX
Terry Denson, VP programming & marketing, Verizon FiOS TV
Aria Demo with EchoStar Technologies’ product manager Alistair Chatwin
Rovi demonstrates its new TotalGuide G2 navigation system
Jeff Vinson, Audible Magic, shows the firm’s fingerprinting-based automatic content recognition technology.
Andy Schwabecher of 8x8 discusses hosted conferencing and cloud storage solutions.
Amdocs regional sales director David Cardell demonstrates a connected-home platform
Jim Elayan, VP, Marketing, Itaas, demonstrates a wide range of advanced applications 
James Field, director of technology for new initiatives, NDS
Zodiac Interactive CEO Brandon Brown demonstrates AMS.
Nagra takes a new approach to navigation with Gravity, a user interface that replaces the grid with a video-centric, panel-based overlay design supporting fast browsing across all TV content from all sources.
Ericsson introduces Media Delivery Management System built from the ground up to provide dynamic routing, database architecture and other features critical to multi-screen content operations.
Amberfin’s Media Factory file-based workflow management system automates ingestion, transcoding, QC and other key functions.
ZiXi shows how its platform dramatically alters the quality of over-the-top video
Verimatrix shows its StreamMark technology 
Cisco Systems Videoscape platform for end-to-end multi-device video distribution
NDS Converged Gateway
thePlatform mpx Video Management 
SeaChange Adrenalin Back Office 
OpenTV Interactive TV System 
ARRIS Media Gateway 
Concurrent Cloud-Based IP Video Management 
Envivio Multi-Screen Transcoding 
Ericsson Whole Home Media Navigation 
Harmonic Encoding, Distribution Management & CDN Systems 
